Privacy Policy

Who We Are

Record Alpha is a financial news publication operated from the United Kingdom. For the purposes of UK and EU data protection law, Record Alpha is the data controller of personal data collected through this site.

Information We Collect

Record Alpha uses Google Analytics (GA4) to understand how visitors use the site. Google Analytics collects information including your IP address, browser type, device information, referring pages, and pages visited on this site. This data is processed in aggregate and does not identify you personally. We do not collect names, email addresses, or any other information you do not explicitly send us.

Google Analytics uses first-party cookies to distinguish unique users and track session activity. These are small text files stored on your device by your browser. We do not use advertising cookies, tracking pixels, or any third-party cookies beyond Google Analytics.

You can disable cookies entirely in your browser settings, or opt out of Google Analytics specifically by installing the Google Analytics Opt-out Browser Add-on.

Legal Basis for Processing

We process analytics data on the basis of legitimate interest, specifically to understand readership patterns and improve the content and performance of the site. The data collected is minimal, aggregated, and does not identify individuals. You have the right to object to this processing at any time by contacting us or by using the opt-out mechanism described above.

How We Use Information

We use analytics data solely to understand page-level readership and improve the site. We do not sell, rent, or share personal data with any third party for their own purposes. We do not use the data for advertising, profiling, or automated decision-making that produces legal or similarly significant effects.

Data Sharing and International Transfers

Analytics data is processed by Google on our behalf. Google may store and process this data on servers located outside the UK and European Economic Area, including in the United States. Google's use of this data is governed by its own privacy policy and the Data Processing Amendment between Google and Record Alpha, which incorporates the UK International Data Transfer Agreement and EU Standard Contractual Clauses where applicable. We do not share data with any other third parties.

Data Retention

Google Analytics data is retained for 14 months, after which it is automatically deleted. We do not maintain any separate copies of analytics data.

Your Rights Under UK and EU Data Protection Law

You have the following rights with respect to your personal data:

Right of access — you can ask us to confirm whether we process your personal data and request a copy of that data.
Right to rectification — you can ask us to correct inaccurate or incomplete personal data we hold about you.
Right to erasure — you can ask us to delete your personal data in certain circumstances.
Right to restrict processing — you can ask us to limit how we use your data in certain circumstances.
Right to object — you can object to processing based on legitimate interests, including the analytics processing described in this policy.
Right to data portability — you can ask us to provide your data in a structured, commonly used format and transmit it to another controller.
Right to withdraw consent — where processing is based on consent, you can withdraw that consent at any time.

To exercise any of these rights, contact us at contact@recordalpha.com. We will respond within one month, as required by the UK GDPR and EU GDPR.

Right to Complain

If you believe our processing of your personal data infringes data protection law, you have the right to lodge a complaint with a supervisory authority. In the UK, this is the Information Commissioner's Office ( ico.org.uk). We would appreciate the opportunity to address your concerns directly before you contact the ICO.

Children's Privacy

This site is not directed at children under 13, and we do not knowingly collect personal data from children.

Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with the updated date.

Last updated: 2026-07-08